RatePoint, founded in 2006, was designed by the developers of GeoTrust, the world's 2nd largest provider of Security Sockets Layer (SSL) certificates, in order to make public relations between companies and consumers even better. It is used to assist businesses to build stronger customer relationships, manage their online reputation, build their business and increase customer confidence. After spending time working on GeoTrust, the developers realized that while they could assure consumers of a site's safety, they could not answer for the quality and accountability of a site. Now, RatePoint is being used by businesses around the globe to learn more about their customers through an assortment of online tools.

The "CMS" in ImpressCMS stands for Community Management System, not "Content Management System" which many might think. ImpressCMS is a system that runs on a PHP and MySQL framework that is designed for not only facilitating the easy editing of a website's content, but also manage an online community. It is a "fork" from XOOPS, meaning that ImpressCMS started with the XOOPS code but launched into it's own individual project, as many open source projects do.Consequently, many XOOPS (eXtensible Object Oriented Portal System) modules will also run on ImpressCMS or can easily be modified to. ImpressCMS utilizes "modules" that add extra functionality to the core system such as creating contact forms, posting news, having online forums, etc.  The base system offers a long list of features, some of whichare its relational databases, personalization, user and group management ability, modules administration, themed-based skinnable interface, detailed permissions and personalization.

If you are looking for a tool to create E-newsletters, or improve your internet marketing campaign, check out MailChimp. With MailChimp, you will find an assortment of features that allow you to increase the productivity of your business and stay in contact with the people you care about most. In fact, here at Page Progressive, we use it and love all that MailChimp can do. Recently, MailChimp has added several new tools. Check out these new features, along with some of those that have been around a while, and decide if MailChimp is right for you.

There is much more to having a successful business than merely having a website. This is because online business is fed by search traffic. This has resulted in a whole industry focus on improving a website's visibility or Search Engine Marketing (SEM). Originally in 2001, Search Engine Marketing was defined by Danny Sullivan as "The act of marketing a web site via search engines, whether this be improving rank in organic listings, purchasing paid listings or a combination of these and other search engine-related activities." Today, however, not everyone is in complete agreement as to exactly what SEM is and often uses the term as a synonym for paid search (PPC or Pay-per-click). Now, a commonly accepted definition as stated on Wikipedia is "A combination of search engine optimization and the use of paid and contextual advertising in order to bring a website's articles or product pages to the top of search engine result pages (SERPs).

Before you can determine if your site is being indexed by search engines, you need to have something that can tell you if your site is being seen by the search engines. There are many free tools to help with this: Google Webmaster Tools, Yahoo Site Explorer and Microsoft/Bing Webmaster Center. In addition, there has recently been much in the news about the effects of social media on the search engine ranking as a result of Google's recent move to "Real Time" search. But how can you use "Real Time" search to your advantage?