When you decide to take the plunge and hire someone to (re)design your website, chances are high that you will have a preconceived idea of how you believe the process will go. Whether it be that you bring a concept to the web designer and they do the rest, or that you anticipate a very hands-on approach – everyone’s expectations are a little different and they can make the process better. or worse – depending on a variety of factors.
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How to Get the Best Website Ever
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How to Boost Website Conversion Rate in 2017
If you have plenty of website traffic, but are still not having as many conversions as you would like, then perhaps it is time to re-assess your approach. If you are interested in boosting your website’s conversion rate, then now is the time to implement solid CRO (Conversion Rate Optimization) tactics.
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What to Do if You Have been the Victim of a Cyber Attack
In our last article, we talked about what to do to prevent a breach in cyber security. But what if you have already been the victim of a scam or malware attack? How do you move forward and protect yourself and your clients from being victims at a later date? The feelings associated with a cyber-attack range from disbelief to denial, anger, embarrassment and ultimately, being ready to take action. The one thing you don’t need to do is PANIC.
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7 Tips to Protect Your Company’s Digital Sensitive Information
We live in a world where, more than ever before, knowledge is power. Consequently, people look for information in a variety of ways, using a wide range of methods – and not all of them are above board. Perhaps one of the most invasive ways personal private information is obtained is via the Web.
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9 Reasons to Consider Guest Blogging as a Source of Content for Your Site
If your company has a blog, then you know the challenge of posting consistently and frequently. The blog is often one of the most neglected elements of a website. What if you could not only keep your blog up to date but help someone else too?
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Internet Marketing: 7 Tips to Improve Your Results Now
Are traffic and engagement on your website less than you hoped for? How are you marketing it? Internet marketing is the umbrella term referring to many avenues for promoting your business online. It includes search engine optimization (SEO), social media, email marketing and more, tactics that drive traffic to your website and engage visitors’ attention once they arrive.
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Local Google Search Marketing Do’s & Don’ts
When you’re looking for a local business – from restaurants to florists, auto mechanics to dentists – where do you turn? Most of us pick up an electronic device and enter key words into a search engine. Therefore it is vital for local businesses to have online listings that are current, accurate and easy to find. Tools such as “Google My Business” are helpful for managing your online listings. Here are some basic guidelines to get the most mileage from your listings:
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SEO Success: 7 Elements That Help Search Engines Work for You
Anyone creating a business website has probably wondered: If I build it, will ‘they’ come? (like the question made famous in the movie Field of Dreams). Getting targeted traffic to your site is an essential for success of any online endeavor — and SEO (search engine optimization) is a primary means of accomplishing it.
According to the Wikipedia entry for SEO, the concept has been around since the mid-1990s. (The history of SEO on this page makes an interesting read!) Over the years, both website development and SEO have increased in complexity. But the goal of search engines and the process that drives them remain the same: to provide the most relevant and useful results to a searcher’s query.
