Blog

  1. File Backups

    The Importance of Backing Up Your Website

    Beep! Beep! BEEP! We have all heard a shrill warning sound alerting us a vehicle is backing up, or a piece of equipment is failing. But when it comes to your company website, there is rarely a signal that something is wrong – until the damage has already been done. Failing to back up your company website can lead to disastrous results!

    If you are uncertain about what backup procedures are in place for your company website or don’t see the significance of frequent website backups, now is the time to make some changes.

  2. Understanding the Dispute Between Matt Mullenweg and WP Engine – And What It Means for WordPress Users

    In the world of open-source software, the focus is often on collaboration and growth for the benefit of users and developers alike. However, disputes between prominent figures and companies within the ecosystem are not uncommon. Recently, one such dispute has been unfolding between Matt Mullenweg, the co-founder of WordPress, and WP Engine, a popular managed WordPress hosting provider. To better understand this dispute, it’s helpful to delve into the unique perspectives of each party and examine what these differences mean for WordPress users.

  3. Divi 5 Alpha Public Release: A New Era for WordPress Design

    The release of Divi 5 Alpha marks a pivotal moment for Divi, one of the most popular WordPress themes and page builders. While Divi has long been renowned for its ease of use, flexibility, and feature-rich environment, the Divi 5 Alpha public release introduces an entirely new engine that promises enhanced performance, flexibility, and scalability. The changes in Divi 5 represent a foundational shift that will benefit both designers and developers, making it one of the most significant updates since Divi’s initial release.

    In this post, we’ll explore what Divi 5 Alpha offers, why it’s generating so much excitement, and how the changes introduced in this release will shape the future of website design.

  4. The Importance of Online Reviews for Your Business

    Once upon a time, a company could be successful simply by offering a needed product or service, providing reliable service, and having friendly employees. If a business met those essential criteria plus had word-of-mouth advertising and perhaps the occasional media campaign, it would be consistent. Today, those elements are still a big part of a company’s success, but there is more to it than that. Today’s companies will also need an easy-to-navigate website, a social media presence, and positive online reviews.

  5. DIY Website Platforms Versus WordPress

    When it comes to building a website, the choice of platform can significantly impact the final product. Two popular categories dominate the market: DIY website builders like Wix and Squarespace, and content management systems (CMS) like WordPress. Each has its strengths and weaknesses, catering to different types of users with varied needs. This blog post will delve into the key differences between DIY website platforms and WordPress.

  6. The Pitfalls of Using AI Generators for Website Images and Videos

    Creating just the right graphic or video for your website can be challenging. You likely have a set of requirements that need to be met and may not have the content readily available—especially if your company is new. However, with the advancements in the digital world, many tools now allow you to use AI for image generation.

    These tools make having the perfect images/videos possible without requiring significant training. The use of artificial intelligence for writing, graphics, and video has become so widespread that the Exploding Logistics blog recently estimated that as of 2024, over 266 million companies (82%) are using or exploring using AI in their business operations. This number is a drastic increase from only 20% in 2017. While only 35% of these companies are using AI for graphics and content creation, now is an excellent time to ask if using AI for content is truly the best option.

  7. Privacy Alert: How Websites Gather and Utilize Your Information

    Unfortunately, the collection and use of personal data by websites have become an ubiquitous part of our online experience. This process might seem mysterious, but it’s a well-structured system designed to understand user behavior, deliver personalized experiences, and enhance services. Have you ever noticed that after viewing a product online, you’re bombarded with ads for the same item or similar products on different platforms? This is no coincidence; it’s a result of how websites gather and utilize your data.

  8. What is Multifactor Authentication, and Why is it Important?

    Multifactor authentication, also known as MFA, two-factor authentication, 2FA, two-step verification, or dual-factor authentication, is a security protocol that requires more than one type of security action to ensure one has the proper access to a website, tool, account, etc. Using a dual-factor approach is one of the most effective approaches to protecting what is yours.

    Today’s businesses are frequently trolled, and attempts are made to breach our online resources. In fact, according to duo.com, ‘more than 80% of hacking breaches involve brute force attacks or the use of lost or stolen credentials.’ A brute force attack is a hacking method that uses repeated approaches to crack passwords, login creds, and encryption to gain access. While this approach may sound remedial, it is effective and popular for hackers everywhere. But just as on the playing field, one of your best defenses is a good offense. Hence, there is a need for a multifactor authentication process.