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  1. Does Your Website Need a Facelift? 8 Signs Your Website is Outdated

    While the calendar year begins in January, for the business world, it is often July that indicates a new fiscal year. With that in mind, now is the time to think about how you want to do things over the next 12 months. There may be expected changes to the budget, advertising, marketing, and other facets of business but one area that companies overlook – their website.

    Your company website is one of the most important investments you can make to boost your business’s bottom line. After all, numerous studies show that consumers check out a company online before they ever call or visit the location. So, if your website needs a redesign to remain effective, then chances are that potential customers will find another place to work with.

    Sadly, many businesses overlook the value of updating their website. It is like the picture that is always hanging crooked. Sure, you know it should be corrected, but you are so used to seeing it off-kilter that you don’t put any effort into fixing it. A crooked picture is easy to spot. But, it can be difficult to identify when a website needs to be corrected.

  2. Jetpack CRM

    Jetpack: A CRM Perfect for Many Businesses

    JetpackWhat comes to mind when you think of a jetpack? If you immediately conjured up an image of someone hovering in the air wearing a “backpack that flies” – you are in good company. However, when it comes to your company, the Jetpack plugin in WordPress does much more than merely suspend your company as bystanders watch.  Rather, the WordPress plugin is designed to help keep your company moving forward and helps you connect better with those you come into contact with.

    Among many things, Jetpack now is a CRM (Customer Relationship Management) tool designed to help you keep your clients happy so you can continue to grow your business. It works easily within WordPress, so you don’t have to set up a separate site or platform to use it. Instead, you host your own data using your own server, making it safer than third-party options that can create security risks. In addition, Jetpack CRM allows you to set up admin roles, specific permissions, and combine it with other security plugins so you can be certain that your site is all you need it to be.

    So, what is it that Jetpack CRM has that makes it so ideal? Glad you asked.

  3. 6 Benefits of Hiring a Consultant Before Launching a New Business Online

    You have decided to take the plunge and become a business owner.

    You are excited…and perhaps a bit scared, but most of all, eager to get your brainchild off the ground and moving forward.

    However, there are just a few obstacles to doing this – especially in regards to crafting a web presence that does all you need it to do. These actions may range slightly from business to business; which is why meeting with a consultant who is knowledgeable about the web (and all its many little quirks and perks) is crucial to the growth and success of any new business.

  4. Wix or WordPress: Which is the Best for Business Websites and Why

    Your business needs are growing and you know you need to build (or upgrade) your website. You know there are options available for creating websites, but it can be confusing how to decide which platform is the best fit for you? With Wix and WordPress being two of the most well-known platforms, we are going to compare the two from the perspective of a developer who works a lot with small business owners. And just full-disclosure, we do develop with WordPress, although we have helped a few clients with their DIY type sites on Wix, Weebly and Squarespace over the years.

  5. 12 Tax Write Offs You Don’t Want to Overlook

    Running your own business is hard work. There are phone calls to make, client meetings to attend, e-mails to send and paperwork to be done, not to overlook the actual job. Then when you add in elements such as maintaining a website that utilizes SEO, has a current blog combined with keeping up a variety of social media sites, it can be easy to let some things slip through the cracks. However, one thing nobody wants to do is overlook ways to save money or at least be able to write off on our taxes.

    Taxes, unfortunately, are a part of life and when you own your own business, the amount of paperwork and record keeping necessary can easily pile up. Yet, when tax day arrives those receipts help you save–especially if you take advantage of as many of these opportunities as possible. Here at Page Progressive in Raleigh, we want to help you make the most of your business dollars as well as help you take advantage of all the business potential the Web has to offer.