business tips

  1. A Good Name Is Better To Be Chosen: Choosing the Perfect Domain Name

    A Chinese proverb states, “The beginning of wisdom is to call things by their right names.” Italians have another expression regarding names, “Who has a bad name is half hanged.” When it comes to choosing a domain for your business, both of these statements can be right. After all, you want a domain name (or URL) that correctly identifies who you are as well as what you do. Anything less and your business is fighting an uphill hike on the road to success.

  2. Getting to Know the QR Code’s Cousin: Microsoft Tags

    With all the interest in QR codes, it is no surprise that Microsoft wanted a piece of the action. Enter the Microsoft Tag.

    The Microsoft Tag is a high capacity color bar code and works much like a QR code. However, unlike QR codes which are typically black and white (though some sites offer an alternate color rather than black), the Microsoft Tag can be created to have two, four or eight colors in a triangular grid matrix. They are designed to support four types of content, with optional passwords for each:

    • URLs
    • Free text – up to 1,000 characters with password optional
    • Dialers – automatically dial the embedded number
    • vCard – the ability to upload all or part of a form’s information requirements
  3. Get Queued Up: QR Codes and Your Business

    It has been said that the more things change, the more they stay the same and when it comes to business marketing, this is certainly true. After all, in days gone by businesses promoted their services primarily with printed advertisements in newspapers and magazines. Today, those marketing methods are still standard, but they are combined with additional media advertisements like social media sites, e-mail campaigns and television commercials. A newcomer to the marketing scene is the QR Code.

  4. 9 Ways to Boost Your Business with Client Testimonials

    Testimonials - RatingWe’ve all been there. You need to have some work done on your home, and you want the job done well and for a price that will not break the budget. So, you start asking your friends about which company to call and before long, you’ve heard about several contractors-some of which received rave reviews and other comments warning of those companies to avoid. As long as there is commerce, this will be the case.